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AI visibility glossary

Share of voice

In short

The brand's share of all mentions, counted together with the tracked competitors, for the same questions.

Example

If 10 of the 40 mentions across you and three competitors are yours, your share of voice is 25%.

Where you'll see it in AILens

The share card and the competitor comparison on the Visibility screen.

The share depends on which competitors you track. It changes when the competitor list changes, so compare with the same list.

Often confused with

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Share of voice | AILens